Jon tried to sing Wanted Dead or Alive but got buzzed out twice, he admits as he denies penny-pinching accusation

Rock banned: Bon JoviJon Bon Jovi tried to sing his own song Wanted Dead or Alive in the Rock Band game – but gave up after being buzzed out twice.

The self-styled “CEO of an international brand” was playing the game with his family, who were backing him on virtual instruments.

Bon Jovi tells money magazine Forbes: “I failed – it buzzed me down. So I stood up off the couch and said, ‘Alright, goddam it, press play.’

“They did it again. I failed again. I said, ‘Everybody’s going to bed. That’s the end of this – turn that shit off.”

In the real world, of course, Bon Jovi fares much better. Forbes estimates the band made more money than any other touring act asides from U2. The publication says the band’s success is down to having an audience with more spare income than many others, having more ticket price-points than others, and being economic with touring strategies.

Their in-the-round stage set allows them to sell about 5000 more tickets than if they’d been using a normal face-the-front layout. They try to play multiple nights in the same location to save transport and crew costs – it’s thought their O2 Arena residency in London last year cost them $300,000 less than if they’d played the same number of shows on the move.

Bon Jovi says: “It wasn’t some conscious decision to be penny-pinching – I think it’s just wise to be efficient.

“I know big bands were each of them has a personal assistant on the road and each of them has a security guard. We don’t have a guard – take your own friggin’ bags.”

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